Privacy policy

Last updated: April 27, 2025

This Privacy Policy describes how Hudpet (the "site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit us, use our services, or make a purchase from www.hudpet.com (the "site") or otherwise communicate with us on the site (as a whole, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to you as a user of the Services, whether a customer, a visitor to the Site, or another person whose information we collect in accordance with this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the site, update the "Last updated" date, and take any other actions required by applicable law. How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from various sources, as set forth below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses listed below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our website and how you use our Services. When we use the term "personal information," we mean information that identifies you, relates to you, describes you, or can be associated with you. The following sections describe the specific categories and types of personal information we collect.

Information We Collect Directly From You

Information you submit directly to us through our Services may include:

Contact details, including your name, address, phone number, and email address.

Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number.

Account information, including your username, password, security questions, and other information used for account security purposes.

Purchase information, including the products you view, place in your cart, save to your account, such as loyalty points, reviews, referrals, or gift cards, or purchases.

Saved loyalty points/product reviews/referrals/gift cards
Customer service information, including information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may choose not to provide this information, but this may prevent you from using or accessing those features.

Information We Collect About Your Use

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our website and your account, including device information, browser information, information about your network connection, your IP address, and other information relating to your interaction with the Services.

Information We Obtain From Third Parties

Finally, we may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

Companies that support our website and Services, such as Shopify.

Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment, in order to fulfill your orders and provide you with the products or services you have requested, in order to perform the contract we have with you.

When you visit our website, open or click on emails we send, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated...

According to this Privacy Policy. See also the section below, Third-Party Sites and Links.

How we use your personal information
Providing products and services. We use your personal information to provide the Services to you, in order to perform the contract we have with you, including processing your payments, fulfilling your orders, sending notifications related to your account, purchases, returns, exchanges or other transactions, creating, maintaining and managing your account, arranging shipping, facilitating any returns and exchanges and other features and functionalities related to your account. We may also improve your shopping experience by allowing Shopify to combine your account with other Shopify services that you may choose to use. In this case, Shopify will treat your information as set forth in its Privacy Policy and Consumer Privacy Policy.

Marketing and advertising We may use your personal information for marketing and promotional purposes, such as sending marketing communications, advertising and promotional communications by email, text message or postal mail, and to show advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our website and other Sites. If you are a resident of the EEA, the legal basis for these data processing activities is our legitimate interest in selling our products, pursuant to Art. 6(1)(f) of the GDPR.

Security and fraud prevention. We use your personal information to detect, investigate, or take action regarding potential fraudulent, illegal, or malicious activities. If you choose to use the Services and register an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other login details with anyone else. If you believe your account has been compromised, please contact us immediately. If you are a resident of the EEA, the legal basis for these data processing activities is our legitimate interest in keeping our website secure for you and other customers, pursuant to Art. 6(1)(f) of the GDPR.

Communicating with you and improving the services. We use your personal information to provide customer support and improve our Services. This procedure is in our legitimate interest so that we can respond to you, provide effective services and maintain our business relationship with you, in accordance with Art. 6 (1) (f) of the GDPR.

Cookies

Like many Sites, we also use cookies. For specific information about the cookies we use related to powering our store with Shopify, please see https://www.shopify.com/legal/cookies. We use cookies to power and improve our website and our Services (including to remember your actions and preferences), to perform analytics and better understand your interaction with the Services (in our legitimate interest to administer, improve and optimize the Services). We may also allow third parties and service providers to use cookies on our site to better tailor the services, products and advertising on our site and other Sites.

Most browsers automatically accept cookies by default, but you can choose to configure your browser to remove or reject cookies through its respective controls. Please note that removing or blocking cookies may negatively impact your user experience and may cause some of the Services, including certain general features and functionalities, to malfunction or become unavailable. Additionally, blocking cookies may not completely prevent how we share information with third parties, such as our advertising partners.

How we disclose personal information

Under certain circumstances, we may disclose your personal information to third parties for the purposes of fulfilling contracts, legitimate purposes, and other reasons subject to this Privacy Policy. Such circumstances may include:

With suppliers or other third parties who provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).

With business and marketing partners to provide services and advertising to you. Our business and marketing partners will use your information in accordance with their own privacy notices.

When you direct, request, or otherwise consent to us disclosing certain information to third parties, for example, to send you products or through your use of social media widgets or login integrations, with the 

Your consent.
With our affiliates or otherwise within our business group, in our legitimate interest in running a successful business.
In connection with a business transaction, such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights and the rights of our users or others.

We disclose the following categories of personal information and sensitive personal information about users for the purposes indicated above in "How we collect and use your personal information" and "How we disclose personal information":

Category Categories of recipients

Identifiers, such as basic contact details and certain order and account information
Business information, such as order information, purchase information, and customer service information
Internet or other similar network activity, such as Usage Data
Geolocation data, such as locations determined by an IP address or other technical measures

Providers and third parties providing services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners, and data analytics providers)
Business and marketing partners
Affiliates

We do not use or disclose sensitive personal information without your consent or for the purpose of inferring characteristics about you.

With your consent, we share personal information for the purpose of participating in advertising and marketing activities, as follows.

Third-party websites and hyperlinks.

Our website may provide links to websites or other online platforms managed by third parties. If you follow hyperlinks to websites not affiliated with or controlled by us, you should review their respective privacy and security policies, as well as other terms and conditions. We do not guarantee and are not responsible for the privacy or security of these websites, including the accuracy, integrity, or reliability of the information found on them. Information you provide in public or semi-public locations, including information you share on third-party social media platforms, may also be viewed by other users of the Services and/or users of those third-party platforms, without limitation as to its use by us or third parties. Our inclusion of such hyperlinks does not, in itself, imply any endorsement of the content of those platforms or their owners or operators, except as disclosed in the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details listed below to request its deletion.

As of the Effective Date of this Privacy Policy, we have no actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under the age of 16.

Security and Retention of Your Information

Please be aware that no security measure is perfect or impenetrable, and we cannot guarantee "perfect security." Furthermore, any information you send us may not be secure during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

The length of time we retain your personal information depends on various factors, such as the need for the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

Your Rights

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. However, these rights are not absolute and may only apply in certain circumstances, and in certain cases, we may refuse your request if permitted by law.

Right of access/knowledge: You may have the right to request access to the personal information we hold about you, including details related to how we use and share your information.
Right to erasure: You may have the right to request the erasure of the personal information we hold about you.
Right to rectification: You may have the right to request the correction of inaccurate personal information we hold about you.
Right to portability: You may have the right to receive a copy of the personal information we hold about you and to request its transfer.

Disclosure to third parties, under certain circumstances and with some exceptions.
Right to refuse sale, sharing or targeted advertising: You may have the right to instruct us not to "sell" or "share" your personal information or to opt out of processing your personal information for purposes considered as "targeted advertising," as defined in applicable privacy laws. Please note that if you visit our site with the Global Privacy Control opt-out preference signal activated, depending on where you are, we will automatically treat this request as a request to opt out of the "sale" or "sharing" of information for the device and browser you use to visit the Site.
Restriction of processing: You may have the right to ask us to stop or restrict our processing of personal information.
Withdrawal of consent: When we rely on consent to process your personal information, you may have the right to withdraw that consent.
Recourse: You may have the right to appeal our decision if we refuse to process your request. You can do this by responding directly to our refusal.
Managing communication preferences: We may send promotional emails, and you can opt out of receiving them at any time using the unsubscribe option shown in our emails. If you opt out, we may continue to send you non-promotional emails, such as those related to your account or orders you have placed.

You can exercise any of these rights when indicated on our Site or by contacting us using the contact information provided below.

We will not discriminate against you for opting out of and exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a concrete response to your request. Under applicable law, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may need to verify their identity directly with us. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have complaints about how we handle your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on your place of residence, you may have the right to appeal our decision by contacting us using the contact details listed below, or by lodging your complaint with your local data protection authority. For the EEA, you can find a list of the authorities responsible for data protection supervision here.

International Users

Please note that we may transfer, store and process your personal information outside of the country where you reside. Your personal information is also handled by employees and third-party service providers and partners in those countries.

If we transfer your personal information outside of Europe, we will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the competent authority in the United Kingdom, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please contact us by phone or email at suporte@hudpet.com or contact us at Rua Alexandre Ferreira 32, 1750-012, Lisbon, Portugal.

For the purposes of applicable data protection legislation, and unless expressly stated otherwise, we are the controller of your personal information.